Back again with my weekly wrap-up of stuff I've found to be inspiring, engaging, thought-provoking, or just simply practical. Let's jump right in..
1. Apple and the Digital Wallet. Supposedly Apple's next-gen iPhones and iPads will have near-field communication chips, which means you'll be able to buy stuff by waving your phone in front of a receptor. [source: Business Insider]
2. Facebook Sponsored Stories. Most people think ads on facebook suck. They do. Facebook is looking to improve the effectiveness of their ads by turning the stuff we like into social currency. According to Ad Age... if Starbucks buys a "sponsored story" ad, the status of a user's friends who check into or "like" Starbucks will run twice: once in the user's news feed, and again as a paid ad for Starbucks. Though clearly marked with the words "sponsored story," the ad -- which will includes a user's name, just like the news feed -- is not optional for Facebook users. [source: Advertising Age]
3. Philanthroper. A Groupon-type site for non-profits. The site features one non-profit a day where you can make donations as low as $1. I think the 2.0 version of this site should be a subscription service. One where the Philanthroper brand plays curator for a group of people with similar interests (read: clique). People subscribe to the service for say $20 per month and the brand identifies and chooses worthwhile causes for us to support. Then periodically, Philanthroper should communicate to its subscribers the impact their philanthropy has had on the people touched by these organizations. Read more about Philanthroper here.
4. Foundation for Second Chances (FFSC). Let's talk about a non-profit that is near and dear to me. In the words of President Obama during his State of the Union, FFSC is doing big things. FFSC is in the midst of launching its new mentoring program that will exclusively serve children of prisoners in Los Angeles County.
Melissa Wyatt, the founder of FFSC has a story to tell, but she's too busy doing big things so I'll tell it for her. Melissa founded FFSC because she was frustrated with the lack of support and resources made available to the inner-city youth she came across everyday. Her vision is to provide opportunities for youth to break through and receive the encouragement, sense of community, and "second chances" they deserve. Read more about the mentoring program here.
Too many people live too much in the past. The past must be a springboard, not a sofa.
Posted by: Coach Purses | February 27, 2011 at 11:37 PM
exaggerates a man´;s virtue, an enemy his crimes.
Posted by: Coach Carryalls Bags | February 21, 2011 at 10:43 PM